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Wednesday, March 16 • 1:00pm - 1:45pm
Session 19 – Second Helpings: How One Company Gets Customers to Buy Again and Again

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Vital Choice’s email program, strong customer service, and product offerings have led to extremely high return purchase rates. Join Vital Choice’s Craig Weatherby and Magnetic’s Chip Overstreet as they highlight some of the most successful aspects of their email program that have helped them drive customers back to buy. Hear about their success with cart recovery, newsletters, alerts, recommendations, reviews and more.
Speakers
avatar for Chip Overstreet

Chip Overstreet

Senior Vice President, Business & Corporate Development, Magnetic
Chip Overstreet’s experience as an executive in marketing and business development for B2B software and services companies includes developing and delivering solutions for ecommerce, internet advertising, marketing automation and SaaS. He was previously the Vice President of Marketing... Read More →
avatar for Craig Weatherby

Craig Weatherby

Senior Director of Online Marketing & Content, Vital Choice
Craig Weatherby is the Senior Director of Online Marketing & Content for Vital Choice Wild Seafood & Organics, Inc., the leading direct-to-consumer retailer of frozen and canned wild seafood. The company also offers grass-fed beef and selected organic fare. Weatherby oversees their... Read More →

Wednesday March 16, 2016 1:00pm - 1:45pm EDT
Salon 1C
  Session

Attendees (19)